Assessing Going-to-the-Sun Road Travelers' Attitudes, Knowledge, and Perceptions of Bicycling

Brian Battaglia, The University of Montana - Missoula
Norma P. Nickerson, University of Montana - Missoula

Abstract

Visitors of the Going-to-the-Sun Road (GTSR) are primarily scenic drivers, yet niche groups of bicyclists have a stake in sharing the GTSR. Conducting a quantitative survey assessment on the bicycling attitudes of visitors produced key findings for determining visitor support for bicycling along the GTSR. Park officials are in a position to evaluate data on bicycling attitudes for visitor management and transportation decision making along the Going-to-the-Sun Road.