Document Type

Conference Proceeding

Publication Title

PNLA Quarterly

Publisher

Pacific Northwest Library Association

Publication Date

Fall 2008

Volume

73

Issue

1

Abstract

Presentation of ideas from the book "Made to Stick" outlining the five steps to SUCCES which include Simple, Unexpected, Concrete, Credible, Emotional, and Stories.

Keywords

Communication

Comments

Papers and presentations from the PNLA Annual Conference, August 6-9, 2008, Post Falls, Idaho

Rights

PNLA 2008

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