The Institute for Tourism and Recreation Research
Economics | Leisure Studies | Recreation, Parks and Tourism Administration | Tourism and Travel
This report examines the uses of the Greater Yellowstone MapGuide (both the printed and website versions) and how this tool has influenced those who use it. The Greater Yellowstone MapGuide appears to be a tool that is influencing visitors to the area in many ways. The MapGuide appears to influence where they stay, where they drive, and the activities in which they participate. The findings of this study suggest that the Geotourism concept, as portrayed by the MapGuide, is a successful tool in visitor management.
Greater Yellowstone MapGuide, geotourism, The Greater Yellowstone, National Geographic, Greater Yellowstone Geotourism, MapGuide
© 2012 ITRR
Oschell, Christine and Nickerson, Norma P., "Assessment of the Usage of the National Geographic Greater Yellowstone MapGuide " (2012). Institute for Tourism and Recreation Research Publications. 185.