Interviewer
David Brooks
Files
Description
Sean Benton discusses the advertising campaign that Partners Creative ran in favor of the Montana Milltown Dam removal. Benton describes the different strategies used in the campaign, including billboards, bumper stickers, and television ads. He also details the activities of the Clark Fork Coalition, the organization that approached Partners Creative about the advertising campaign, as well as how the community and organizations on both sides of the Milltown Dam removal issue fought for public sentiment.
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Document Type
Oral History
Subjects
Milltown, Montana; Milltown Dam removal; Clark Fork Coalition; Advertising Campaign; Environmental campaigns
Original Date
6-9-2011
Time Period
Twentieth century
Geographic Coverage
Montana
Language
eng
Original Collection
David Brooks Milltown Interviews Oral History Project, OH 428, Archives and Special Collections, Mansfield Library, University of Montana-Missoula
Digital Publisher
University of Montana--Missoula. Mansfield Library
Rights
Copyright to this collection is held by the interview participants and by the Maureen and Mike Mansfield Library, University of Montana-Missoula. Permission may be required for use. For further information please contact Archives and Special Collections: (406) 243-2053 / library.archives@umontana.edu
Oral History Number
OH 428-005
Media Type
Sound; Text
Original Format
1 sound file (00:49:21 min.) digital + 1 transcript (11 p.: 28 cm.)
Digital Format
audio/mp3; application/pdf
Run Time
00:49:21 minutes
Local Filename
OH_428_005.mp3; OH_428_005.pdf
Citation
Benton, Sean, "Sean Benton Interview, June 9, 2011" (2011). David Brooks Milltown Interviews Oral History Project. 5.
https://scholarworks.umt.edu/davidbrooksmilltown_interviews/5