Assessment of the Usage of the National Geographic Greater Yellowstone MapGuide

Authors

Christine Oschell, The University of Montana-MissoulaFollow
Norma P. Nickerson, The University of Montana-MissoulaFollow

Document Type

Report

Publisher

The Institute for Tourism and Recreation Research

Publication Date

3-1-2012

Disciplines

Economics | Leisure Studies | Recreation, Parks and Tourism Administration | Tourism and Travel

Abstract

This report examines the uses of the Greater Yellowstone MapGuide (both the printed and website versions) and how this tool has influenced those who use it. The Greater Yellowstone MapGuide appears to be a tool that is influencing visitors to the area in many ways. The MapGuide appears to influence where they stay, where they drive, and the activities in which they participate. The findings of this study suggest that the Geotourism concept, as portrayed by the MapGuide, is a successful tool in visitor management.

Keywords

Greater Yellowstone MapGuide, geotourism, The Greater Yellowstone, National Geographic, Greater Yellowstone Geotourism, MapGuide

Comments

Research Report 2012-4

Rights

© 2012 ITRR

Recommended Citation

Oschell, Christine and Nickerson, Norma P., "Assessment of the Usage of the National Geographic Greater Yellowstone MapGuide " (2012). Institute for Tourism and Recreation Research Publications. 185.
https://scholarworks.umt.edu/itrr_pubs/185