Document Type

Report

Publisher

The Institute for Tourism and Recreation Research

Publication Date

9-1-1999

Disciplines

Economics | Leisure Studies | Recreation, Parks and Tourism Administration | Tourism and Travel

Abstract

Provides expenditure characteristics, economic impacts, and visitor characteristics of attendees to the 1999 Rock 'n Roll Daze event in Missoula, Montana. Areas of examination include demographics, satisfaction levels, reasons for attending, and expenditures by attendees to Rock 'n Roll Daze 1999, a music and cultural festival celebrating the 1950s and 1960s.

Keywords

economic impacts, music festival, Rock n Roll Daze, visitor spending

Comments

Research Report 67

Rights

© 1999 ITRR

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