The Institute for Tourism and Recreaton Research
The MT Tourism and Recreation Charter highlights principles by which the tourism industry should conduct itself for a sustainable industry. The state Office of Tourism and numerous entities around the state have endorsed the Charter. Since the charter reaches beyond tourism promotion and includes criteria for development, politicians, especially at the local level, have substantial influence on the “integrity of place and destination appeal.” It is important to understand the attitudes of local elected officials in regards to this charter. The purpose of this study was to gauge the level of agreement local Montana elected officials have with the Montana Tourism and Recreation Charter and to understand where tourism fits in their decision making process when voting on issues as a county commissioner or a city council member.
© 2011 ITRR