Marketing and the social viewpoint: An appraisal of the attitudes

Author

James Robert Merrick, The University of Montana

Year of Award

1972

Document Type

Thesis

Degree Type

Master of Science (MS)

Degree Name

Business Administration

Department or School/College

School of Business Administration

Keywords

Marketing., Business ethics.

Recommended Citation

Merrick, James Robert, "Marketing and the social viewpoint: An appraisal of the attitudes" (1972). Graduate Student Theses, Dissertations, & Professional Papers. 5626.
https://scholarworks.umt.edu/etd/5626