Using permission-based E-mail as a medium for customer communications

Author

Birgit Weischedel, The University of Montana

Year of Award

2000

Document Type

Thesis

Degree Type

Master of Business Administration (MBA)

Degree Name

Business Administration

Department or School/College

School of Business Administration

Committee Chair

Mary Ellen Campbell

Keywords

Electronic mail systems., Electronic commerce., Customer relations., Consumers., Communication.

Recommended Citation

Weischedel, Birgit, "Using permission-based E-mail as a medium for customer communications" (2000). Graduate Student Theses, Dissertations, & Professional Papers. 7946.
https://scholarworks.umt.edu/etd/7946