The Business of Agritourism/Recreation in Montana

Authors

Rita J. Black, The University of Montana-MissoulaFollow
Norma P. Nickerson, The University of Montana-MissoulaFollow

Document Type

Report

Publisher

The Institute for Tourism and Recreation Research

Publication Date

7-1-1997

Disciplines

Leisure Studies | Recreation, Parks and Tourism Administration | Tourism and Travel

Abstract

Presents data from a convenience sample of farms/ranches in Montana that operate recreation businesses. Specific data include agricultural demographic information (e.g., acreage and income), recreation business data (e.g., popularity of activities offered, reasons for operating a recreation business, obstacles), and marketing information (e.g., origin of guests).

Keywords

recreation business, agritourism, agricultural tourism, country hospitality, farm recreation business, ranch recreation business, agritourism marketing, recreation marketing, working ranch, working farm, dude ranch

Comments

Research Report 50

Rights

© 1997 ITRR

Recommended Citation

Black, Rita J. and Nickerson, Norma P., "The Business of Agritourism/Recreation in Montana" (1997). Institute for Tourism and Recreation Research Publications. 114.
https://scholarworks.umt.edu/itrr_pubs/114