![2017 University of Montana Conference on Undergraduate Research](../../../../assets/md5images/2d7dcd3c18217e5f8b209bfc499f60b6.gif)
Oral Presentations: UC 330
Presentation Type
Presentation
Faculty Mentor’s Full Name
Denise Dowling
Abstract / Artist's Statement
As the journalism industry shifts away from the traditional print newspaper model and toward a faster-paced, online standard, the commitment to editing content is steadily diminishing. This research project aims to examine the current state of editing within this industry and to determine whether this reduced emphasis on revision and correction is detrimental to news organizations and similar journalistic publications. Through an investigative assessment of recent studies, relevant publications and materials, and interviews with industry professionals, I attempt to define the editorial profession and what it means to be a “good editor.” I also observe employment trends and assess alternative options, such as outsourcing and editing software, and I explore existing frameworks for the cultivation of editors within organizations and how this development could be improved. Most importantly, I examine factors influencing credibility and reader perceptions of quality. Inquiries into these dynamics suggest that readers place greater value on edited content, and accordingly, are more willing to pay for that content. In an era in which media organizations are struggling to find an effective way to generate revenue after the demise of print advertising, this judgement and willingness to pay for value should be noted as a crucial consideration when updating publication structures and standards.
Category
Humanities
Editing: The Value of Quality Content in an Online-First Industry
UC 330
As the journalism industry shifts away from the traditional print newspaper model and toward a faster-paced, online standard, the commitment to editing content is steadily diminishing. This research project aims to examine the current state of editing within this industry and to determine whether this reduced emphasis on revision and correction is detrimental to news organizations and similar journalistic publications. Through an investigative assessment of recent studies, relevant publications and materials, and interviews with industry professionals, I attempt to define the editorial profession and what it means to be a “good editor.” I also observe employment trends and assess alternative options, such as outsourcing and editing software, and I explore existing frameworks for the cultivation of editors within organizations and how this development could be improved. Most importantly, I examine factors influencing credibility and reader perceptions of quality. Inquiries into these dynamics suggest that readers place greater value on edited content, and accordingly, are more willing to pay for that content. In an era in which media organizations are struggling to find an effective way to generate revenue after the demise of print advertising, this judgement and willingness to pay for value should be noted as a crucial consideration when updating publication structures and standards.